Answers about AI fashion workflows, tech packs, pricing, data, and rollout.

Find concise answers for brand teams, small-brand founders, and professionals working in design, technical development, merchandising, sourcing, production, and IT.

What is The F* Word?

The F* Word is AI fashion workflow software. It helps fashion teams move through creative direction, pre-production, product launch, and production handoff in one connected system.

What are the four workflows?

The four workflows are Creative Direction, Production Readiness, Product Launch, and Production Handoff.

Is The F* Word only for generating fashion images?

No. Image generation is one part of the workflow. The F* Word connects trend intelligence, moodboards, briefs, AI fashion design, tech packs, launch assets, and supplier handoff.

How fast can I go from trend to tech pack?

A first-pass workflow can move from trend intelligence to moodboard, brief, AI fashion design, and tech pack draft in about 15 minutes, depending on input quality and review needs.

How fast can I generate a tech pack?

The F* Word can generate an editable first-pass tech pack draft in 8 to 10 minutes.

Are AI tech packs ready for factories?

The tech pack draft should be reviewed by your team before manufacturing. Your technical designer or production team should approve measurements, tolerances, construction notes, materials, labeling, compliance, and supplier instructions.

How much does The F* Word cost?

You can start free with the AI Fashion Suite. Paid usage starts from $10. Pro is $299 per month. Enterprise pilots begin from $6,999 per month. Custom enterprise pricing is available for larger teams.

Where do I start free?

Start free at https://app.thefword.ai.

Can The F* Word support enterprise teams?

Yes. Enterprise teams can use The F* Word for private workspaces, workflow governance, brand data setup, team onboarding, SSO paths, API access, and PLM or ERP integration planning.

Do you train on paid customer data?

Paid customer data is not used to train shared models unless the customer expressly agrees in writing.

AI tech packs

Can AI create a factory-ready tech pack?

Yes, as a draft. The F* Word drafts a factory-ready tech pack with BOM, POM, grading, tolerances, flats and construction callouts in 8 to 10 minutes. A technical designer approves every production field before supplier handoff. See factory-ready AI tech packs.

How long does an AI tech pack take?

The tech pack draft takes 8 to 10 minutes. Going from trend analysis to a tech pack draft takes about 15 minutes.

What is included in an AI tech pack?

A bill of materials, points of measure, size grading, tolerance tables, technical flats, construction callouts, colorways and revision history.

How much does an AI tech pack cost?

About $5 to $7 in credits. One tech pack is 65 credits, and 100 credits cost $10. See pricing.

Can AI generate BOM, POM and grading from a sketch?

Yes. Start from a sketch, a flat, a reference image, a moodboard or an approved brief, add the garment category, and The F* Word drafts the BOM, POM and grading. See the AI tech pack generator.

Is there a Techpacker alternative with AI?

Yes. Techpacker gives you templates to fill in by hand. The F* Word drafts the tech pack for you, and your technical designer edits and approves it. See the Techpacker alternative.

Trends and mood boards

What is the best AI mood board generator for fashion brands?

If the board has to become a collection, The F* Word: it builds the mood board from live trends and carries it into a brief, designs and a tech pack. A mood board is 12 credits. See the AI mood board generator for fashion brands.

How do I validate a trend before sampling?

Score it against your own brand, customer and price point before you pay for a sample. The F* Word does this for each trend signal. See AI creative direction.

Is there an affordable WGSN alternative for small brands?

Yes. The F* Word starts free with 75 credits, and a trend run is 5 credits. It filters trends for your brand and turns them into moodboards, designs and tech packs. See the WGSN alternative.

How do I turn trend data into a brief?

Filter the trend for your brand, build a moodboard, then write a brief with palette, silhouettes, fabrics and styling story. The F* Word does all three in minutes. See AI creative direction.

Design and sampling

How do I reduce sample rounds?

Send the factory a complete, reviewed tech pack the first time. Teams adopting AI report going from about four sample rounds to two (State of AI Fashion 2026).

Do I need CLO 3D skills?

No. The F* Word does not require 3D skills. 2D to 3D visualization is an optional step, and 3D files export as GLB.

Can AI designs be manufactured?

Yes, once they go through a tech pack. The F* Word moves an approved AI design into a tech pack draft on the same product record, and your technical designer approves it before the factory sees it.

Launch and production

Can I create product photos before samples arrive?

Yes. AI photoshoots and lookbooks are generated from the approved tech pack, at 30 credits each. See AI fashion photoshoots.

What is an operations bulletin?

A list of every sewing operation for a style in sequence, with machine type and standard allowed minutes (SAM). See tech pack to operations bulletin.

Can it calculate SAM?

The F* Word drafts SAM per operation from the approved tech pack. Your industrial engineering team reviews it before line planning.

Company, pricing and trust

Where is The F* Word based?

The F* Word Inc. is based in Berkeley, California.

How many people use The F* Word?

More than 17,000 fashion professionals use The F* Word.

Does it work with my PLM?

Yes. Enterprise plans sync tech packs and product records with Centric PLM and PTC FlexPLM. See enterprise.

Is there a free plan?

Yes. New accounts get 75 free credits with no card. 100 more credits cost $10.

What file formats can I export?

Tech packs export as PDF and PNG, and 3D files as GLB.

Do credits expire?

Credits don't expire for 12 months from the date you receive them.

Can we run a security review?

Yes. See the security review guide or book a review from the enterprise page.

Still evaluating? Map the right workflow first.

The F* Word — homeBook a Demo
1461 Acton Crescent
Berkeley, CA 94702-1918
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